What is this about?

This discussion revolves around a grant application submitted by Silvio Busonero, the CEO of Tide, a platform that aims to enhance the way web3 businesses distribute incentives. The grant request is for 80k ARB, intended to launch an acquisition and retention campaign on Tide. The campaign's objectives include incentivizing user participation in various campaigns related to the Arbitrum Ecosystem, with KPIs such as 250k new active users, 100+ campaigns, and integration of quest widget and SDK in 5+ projects. The proposal also includes an analytics and performance suite to understand the impact of campaigns and the users participating in them.

How is the community reacting?

The community has shown a positive reaction to the proposal. MattOnChain and Matt_StableLab engaged in the discussion, asking for clarifications and ensuring the proposal meets the program rules. Silviob responded to the queries and made necessary changes to the proposal. Axlvaz_SEEDLATAM.eth asked about the protocols involved in the incentive program and how double incentivisation would be avoided. Sahijeevan, Cryptobike, IZUMi_Finance, and ITUblockchain expressed their support for the proposal.

Why this is positive?

The proposal is positive as it aims to improve the way web3 businesses distribute incentives, addressing issues such as lack of data-driven decision making, lack of engagement optimization, and lack of sybil protection. The grant will be used to create innovative on-chain campaigns to drive usage and traffic to the Arbitrum ecosystem. The proposal also includes an analytics and performance suite to understand the impact of campaigns and the users participating in them.

Why this is negative?

There are no apparent negatives in the proposal. However, there were some initial concerns about the funding address not being a multisig as required by the program rules, and questions about the protocols involved in the incentive program and how double incentivisation would be avoided. These issues were addressed by Silviob, and the proposal now meets all requirements for a snapshot vote.